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For Immediate Release:
March 25, 2013

South Point Arena Teams Up With Cox Charities During Tuff Hedeman and Championship Bull Riding Event
South Point Vegas Challenge ticket proceeds benefit local charity

Tweet it: . @southpointlv supports Cox Charities w/ portion of tickets sales from @CBRbull event on 4/13! Get Tix: http://bit.ly/NfBS79

LAS VEGAS - South Point Arena will support Cox Charities by donating $3 to the local charity program for every ticket sold to Championship Bull Riding (CBR) tour’s South Point Vegas Challenge on Saturday, April 13.

“South Point is home to a vast lineup of amazing rodeo events, and this partnership with Cox Charities allows us to capitalize on one of our top annual events for the benefit of the Las Vegas community,” said Ryan Growney, South Point general manager.

Cox Charities is the charitable-giving arm of Cox Communications which is committed to improving the quality of life for Southern Nevada children and families through employee giving grant allocations and community partnerships. The employee-run initiative supports local children, families and education - with a focus on STEM initiatives.

“To date, Cox Charities has awarded nearly $1 million in grants to local organizations,” said Mike Bolognini, Cox Las Vegas market vice president. “We love aligning with groups such as the South Point and CBR to provide even more support for the Southern Nevada community.”

This year’s Championship Bull Riding South Point Vegas Challenge, presented by Boot Barn, will showcase only the top 24 riders in the world to compete during three rounds of an “8-second formation” competition. The tour will include all-star rider and newly crowned 2012 CBR World Champion Josh Barentine, current PRCA World Champion Cody Teel and three-time PRCA World champion J.W. Harris. Guests will watch only the best riders as they battle it out for record-setting prizes and the opportunity to participate in the “The Road to Cheyenne CBR Tour Finale.”

Tickets for the South Point Vegas Challenge are currently on sale beginning at $20. Discount coupons are available at specific locations including Boot Barn, Cox centers and other South Point sponsor locations. For more information on special room rate packages or to make a reservation, please call 702-797-8055. For more event information, please visit the South Point website or visit the CBR website.

About Cox Charities
Since 2007, Cox Charities has awarded nearly $1 million in grants to Southern Nevada non-profit organizations that support children, families and education, with a focus on STEM initiatives. The program was created as a result of employees’ interest in the giving strategies of the company. Cox Charities is a partnership with United Way of Southern Nevada and is funded primarily by Cox employee contributions and a variety of fundraisers including an annual Cox Employee Golf Tournament. A committee, comprised entirely of Cox employees, reviews all grant applications and selects the recipients. The Cox Charities Advisory Board, also employee-led, approves the grants and awards the monies. For more information about Cox Charities, or to apply for a grant, please visit www.coxcharitieslv.com.

About The CBR
Led by bull riding icon, Tuff Hedeman, Championship Bull Riding, Inc. (CBR) is a nationwide, professional bull riding organization. The CBR Tour events are professionally produced live shows designed to be an adrenaline rush the whole family will enjoy. CBR is broadcast primetime, nationwide, on FOX SPORTS NETWORK (FSN) with over 26 weeks of gripping, television seen by more than 14 million viewers annually. Combined with its subsidiary tour, the Horizon Series, CBR will visit over 70 venues throughout the United States reaching more than 250,000 fans in live attendance this year. CBR is the home of THE REAL COWBOY SPORT - the best bull riders and bulls in the world. We are committed to the riders, the fans, corporate sponsors, and all those involved in the professional bull riding industry. For more information on CBR, please visit http://www.CBRbull.com or call us today at 817.626.BULL (2855).

About South Point Hotel, Casino & Spa
Featuring 2,200 guestrooms, South Point Hotel, Casino & Spa overlooks the famous Las Vegas Strip and the serenity of the surrounding mountainscape. Each oversized guest room features state-of-the-art LED televisions as well as WiFi with high-speed internet connections. Guests visiting South Point will experience affordable luxury through a casino offering top-of-the-line gaming technology, more than 60 table games and a race and sports book area featuring separate viewing areas for both horse racing and general sporting events; a wide variety of dining options, including the award-winning Michael’s Gourmet Room; the world-class Costa Del Sur Spa and Salon; a fabulous 400-seat showroom featuring headliner entertainment; a16-screen Cinemark movie complex; a state-of-the-art, 64-lane bowling center; and a 165,000-square foot convention center. In addition, South Point holds one of the finest event facilities in the country with the South Point Arena and Equestrian Center, which features more than 1,200 climate-controlled stalls and plays host to some of the country’s most unique events. South Point Hotel, Casino & Spa is at 9777 Las Vegas Blvd. South, Las Vegas, NV 89183.

For more information or for room reservations, call (702) 796-7111 or visit the South Point Hotel, Casino & Spa website. Connect with South Point on Facebook, Twitter, YouTube and foursquare.






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